Word hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever

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Yes, it's true: you can learn how to be a verbal wizard! Ever hear someone utter an unforgettable phrase and feel yourself reacting with with...well, awe? Ever read a great quote and think I could never come up with anything that clever ? Daunting as it may seem, there's nothing mystical about witcraft. Crafting memorable lines doesn't require DNA-encoded brilliance. What it does require is some knowledge of the tricks and techniques that make words stick. In Word Hero, Jay Heinrichs rescues the how-to of verbal artistry from cobwebbed textbooks and makes it entirely fresh- even a little mischievous. Fear not: on offer here are not dry, abstract ideas couched in academic jargon. Rather, Heinrichs takes you on an amusing - and amazingly helpful - tour of the mechanisms that make powerful language work. You'll learn how to slyly plant your words in people's heads and draw indelible verbal pictures by employing such tools as "crashing symbols," "rapid repeaters," "Russian Dolls" and even the powers of Mr. Potato Head. With those tools and others tucked in your utility belt, you might not immediately achieve "wordsmith immortality" but you will become a better speaker, writer, and raconteur...and long after people have forgotten everything else, they'll remember your priceless lines.
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ISBN:
9780307716361
9780307716378
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Grouping Information

Grouped Work ID 6d516e24-329b-62f9-54f5-0df9bbf81d2d
Grouping Title word hero a fiendishly clever guide to crafting the lines that get laughs go viral and live forever
Grouping Author heinrichs jay
Grouping Category book
Last Grouping Update 2019-03-18 03:55:38AM
Last Indexed 2019-03-18 04:34:15AM

Solr Details

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accelerated_reader_point_value 0
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author Heinrichs, Jay.
author_display Jay Heinrichs
available_at_broomfield Broomfield
detailed_location_broomfield Broomfield Non-Fiction, Online OverDrive Collection
display_description Yes, it's true: you can learn how to be a verbal wizard!

Ever hear someone utter an unforgettable phrase and feel yourself reacting with with...well, awe? Ever read a great quote and think I could never come up with anything that clever?

Daunting as it may seem, there's nothing mystical about witcraft. Crafting memorable lines doesn't require DNA-encoded brilliance. What it does require is some knowledge of the tricks and techniques that make words stick.

In Word Hero, Jay Heinrichs rescues the how-to of verbal artistry from cobwebbed textbooks and makes it entirely fresh– even a little mischievous. Fear not: on offer here are not dry, abstract ideas couched in academic jargon. Rather, Heinrichs takes you on an amusing – and amazingly helpful – tour of the mechanisms that make powerful language work. You'll learn how to slyly plant your words in people's heads and draw indelible verbal pictures by employing such tools as "crashing symbols," "rapid repeaters," "Russian Dolls" and even the powers of Mr. Potato Head.

With those tools and others tucked in your utility belt, you might not immediately achieve "wordsmith immortality" but you will become a better speaker, writer, and raconteur...and long after people have forgotten everything else, they'll remember your priceless lines.
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format_category_broomfield Books, eBook
id 6d516e24-329b-62f9-54f5-0df9bbf81d2d
isbn 9780307716361, 9780307716378
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last_indexed 2019-03-18T10:34:15.424Z
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literary_form Non Fiction
literary_form_full Non Fiction
local_callnumber_broomfield 808.042 Heinr
owning_library_broomfield Broomfield
owning_location_broomfield Broomfield
primary_isbn 9780307716361
publishDate 2011
record_details ils:.b19134460|Book|Books|1st ed.|English|Three Rivers Press,|c2011.|xii, 334 p. ; 20 cm., overdrive:97b26098-0cf7-4183-9211-08f1e93065ee|eBook|eBook||English|Crown/Archetype|2011|
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subject_facet English language -- Idioms -- Handbooks, manuals, etc, English language -- Terms and phrases -- Handbooks, manuals, etc, Quotations, English
title_display Word hero : a fiendishly clever guide to crafting the lines that get laughs, go viral, and live forever
title_full Word Hero A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever, Word hero : a fiendishly clever guide to crafting the lines that get laughs, go viral, and live forever / Jay Heinrichs
title_short Word hero :
title_sub A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever
topic_facet English language, Grammar & Language Usage, Idioms, Language Arts, Nonfiction, Quotations, English, Terms and phrases